July 22, 2022
In
brand messaging, Branding, Business, Marketing Strategy, News
Reading is Down. Storytelling is Up.
Once upon a time, people got most of their information and much of their entertainment from books. As a voracious consumer of books, I’m still in the “sit-down-and-read” camp, but these days I’m the exception. So, what’s the story? Why is it that we now