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brand message Tag

Cronin-Creative-Clarity-By-Design-Central-Park-BlogPost-195

Wide Open Spaces

I remember countless lunch hours navigating the busy sidewalks around my Times Square office, dodging tourists, business suits, street people, buses and cars. As much as I fed off energy of the towering buildings and the crowds, when I reached my lunchtime destination and strolled

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Cronin-Creative-Clarity-By-Design-BlogPost-159

Brand Messaging That Motivates

When it's done right, brand messaging should inspire, persuade, and motivate your potential customers to action. If a business owner puts in the work, the "inspire and persuade" part often falls into place naturally. Most of us are proud and passionate about the product or

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