Plowboy Records is a labor of love for label founder Shannon Pollard, who named the fiercely independent label after his grandfather, Country Music Hall of Fame member Eddy Arnold. In his earlier, pre-tuxedo-wearing years, Arnold was known as “The Tennessee Plowboy.” He went on to become of country music’s most enduring stars.
With Plowboy Records, Pollard wanted to honor his grandfather’s creative spirit, as well as the genre-straddling spirit of the hits he released over a seven-decade career. Cronin Creative’s branding reflects Plowboy’s intentional blend of age-old tradition and contemporary irreverence. With a roster that ranges from Jim Ed Brown to the Kentucky Headhunters to the Dead Boys, Plowboy Records continues to clear its own path.
“With everything we’ve worked on together, there is a signature, definable Cronin Creative look—a clear, clean, and totally distinctive style. I consider them a part of our team.” – Shannon Pollard, Partner, Plowboy Records
Logo + Tagline
Eddy Arnold Logo
Brand Identity | Logo, Tagline, Packaging, Art Direction, Illustration
April 15, 2020
Arts + Entertainment, Logos