When Good Ideas Go Bad

By Karen Cronin | Friday, February 15, 2019 | No Comments

We’ve had it pounded into our heads since childhood: “Never give up.” “Don’t be a quitter.” “Quitters never win.” And while there’s no argument on the power of perseverance in this life, I know from experience that there are times when stubbornly over-pursuing that “eureka” idea can drag your process down and take your creative spirit along with it.

Giving up on any pursuit is commonly regarded as some kind of failure, but letting go and executing a creative about face can deliver just the opposite. If you’ve chased an idea down one dead end after another (which I’ve certainly done more than once!) it might be the right time to close that door and let another open. In my experience, it always does. Every time.

There’s also your audience to consider. If a particular approach just isn’t working for you, there’s a good chance it wouldn’t play well with those you’re trying to reach. Sometimes it’s easier and more productive to cut bait and move on.

Business author Kimanzi Constable would agree, and he offers advice on exactly when to walk away in an aptly titled Entrepreneur article, “4 Signs It’s Time to Let Go of That Idea You Thought Was a Winner.”

·      You’ve tried different ways to make it work but it never does.
·      You are trying to justify the negative.
·      It is not helping you move forward.
·      You are losing time, energy and your motivation.

You can click here to read more of Constable’s insightful article, or, if you think that’s a bad idea, let it go!

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