One of our favorite pizza spots here in Nashville is Nonna’s Pizzeria and Wine Bar (and it’s not just because we designed their logo…really!). We know before we step through the door exactly what to expect. That crust will present the perfect combination of crunchy and chewy, and that tomato sauce will sing with just the right amount of garlic. Every time.
It’s been said that repeating the same action over and over and expecting a different result is the definition of insanity. But Nonna owner Daniel Maggipinto understands that repeating himself is one of the keys to growing his business. It’s called consistency, and applied over the long term it works. Every time.
In the work you do, the service you provide, in your communications, in all of your branding, consistency is key. In fact, any sustainable brand is rooted in that kind of positive repetition. At Nonna, it leaves a great taste in your mouth, in more ways than one.Read More