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Cronin-Creative-Clarity-By-Design-BlogPost-177

Four Good Reasons To Keep Up The Marketing In A Downturn

The Coronavirus shutdown has forced many a business owner to look at cutbacks, and marketing is often the first casualty. But a look back at past downturns casts serious doubt on the wisdom of that decision.In an article published last fall in Forbes, writer Brad Adgate

Cronin-Creative-Clarity-By-Design-BlogPost-176

Happy Anniversary To Us!

As I write this on April 1st, 2020, Cronin Creative is celebrating its 13thAnniversary. While we're excited with this milestone and proud of all we've accomplished, it isn't quite the celebration we envisioned. Even as we pause to raise a glass to the past 13

Cronin-Creative-Clarity-By-Design-BlogPost-175

Can’t Get To Work? Work On Your Business!

The Coronavirus is here, and it's really doing a number on businesses large, small and in between. It's been inspiring to see the creative ways people have found to keep things rolling and stay focused on doing business, even if it isn't business as usual.If

Cronin-Creative-Clarity-By-Design-BlogPost-174

Infographics Go Viral

They're eye-catching and informative, and they help bring lofty ideas down to earth, making complex concepts easier to understand. We are, of course, referring to infographics. With human attention spans having devolved steadily down to around eight seconds, a strategically designed infographic holds the reader

Cronin-Creative-Clarity-By-Design-BlogPost-173

Color Wheels

With our beloved Volvo in the shop for a few days, we've been suddenly thrust back into the world of rental cars. The biggest watchwords this time around were speed and efficiency. I mean, wow. A few answers typed into that handheld device out in

Cronin-Creative-Clarity-By-Design-BlogPost-172

Visual Metaphors – Elevating The User Experience

Here in the digital age, with the human attention span getting smaller by the day, the phrase "A picture is worth a thousand words" has never been truer or more relevant. Our mental capacity has not increased, but the amount of information we are required