It’s a surprising fact that most business owners don’t do a lot of thinking about their brand. They don’t, but they really should. A brand is many things, but at its heart, your brand is your reputation, what people say about you when you’re not
It’s happened to the best of us. You’re at a networking event, someone asks what you do, and suddenly your tongue gets tied in knots. The most commonly prescribed solution to this problem is the “elevator speech,” that snappy explanation that quickly sums up you
While the pandemic kept most of us isolated for the past year, it obviously hasn’t had the same effect on Nashville’s developers and builders. Looking to the left and to the right at once familiar intersections, what were once unobstructed views are now completely obscured
I posted a photo of my new kitchen sink on Facebook last week. That’s how much I love the easy functionality of this thing. It’s wide, it’s exceptionally deep and roomy, and, as I pointed out in my Facebook post, it’s simple. Well, maybe not
Blogging for your business is a well-established way to highlight your expertise and bring your unique, authentic voice to a targeted online audience. It’s a great place to express your point of view and expound on topics relevant to your potential customers. Why, then,
While COVID may not be over, those of us who are fully vaccinated are getting out and shaking hands again. It feels good, but let’s face it, after the year we’ve all been through it also feels a bit odd. In short, getting together again
I recently went for my first physical in quite some time. Happy to say, I got a good report. A few years back, things weren’t so rosy. I was putting on the extra pounds and I knew I had some work to do. It wasn't
When it comes to creating an effective social media program for your business, there’s a lot to consider. How to do it, where to do it, how often to do it, who you want to reach, and exactly what you want to communicate are just
As we “commemorate” the end of the first year of Covid 19, we’re finally seeing mass vaccinations, partial re-openings and a dim light at the end of the tunnel that we’re really hoping isn’t another oncoming train. But, despite this progress, we still need to
I’ve always been one of those people who can’t stand cleaning the house but who really enjoys a freshly cleaned home. I’m also someone who, for much of my life, wasn’t able to afford to pay someone else to do the dirty work. I would